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Print Design • Marketing

Marketing Campaign

Eye-catching posters and promotional materials for brand launch with bold design and strategic messaging

Client
FreshBrew Coffee
Timeline
4 Weeks
Industry
Food & Beverage
Materials
12+ Designs
Print Design Marketing Brand Launch
Portrait of stylish young guy with COLOR typography and green gradient effects, symbolizing vibrancy and creativity in branding and advertisement. Concept of business, trends. Banner template. Ads.
250%
Brand Awareness
5K+
Materials Printed

The Challenge

FreshBrew Coffee was launching their new brand in a competitive market and needed eye-catching marketing materials to create buzz and attract their target audience of young professionals.

Crowded Market

Dozens of coffee shops competing for attention in the same area

Brand Launch Pressure

Grand opening in 4 weeks required quick turnaround

Target Audience Appeal

Needed to resonate with urban millennials and Gen Z consumers

Limited Budget

Startup budget required cost-effective yet impactful designs

Our Solution

We created a vibrant, cohesive marketing campaign with bold colors, engaging typography, and Instagram-worthy designs that captured attention and drove foot traffic.

Bold Visual Identity

Vibrant color palette and modern typography that stands out

Multi-Format Campaign

Posters, flyers, menu boards, social media graphics, and window decals

Instagram-Ready Design

Shareable designs encouraging social media engagement and UGC

Fast-Track Production

Streamlined process delivering all materials within 4 weeks

Campaign Materials

Comprehensive print and digital marketing suite for successful brand launch

Large Format Posters

24x36" eye-catching posters for windows and high-traffic areas with vibrant visuals

6 Unique Designs

Promotional Flyers

A5 flyers for local distribution with grand opening offers and menu highlights

3 Variations

Menu Boards

In-store menu boards with clear hierarchy and appetizing product photography

2 Board Designs

Social Media Graphics

Instagram and Facebook posts, stories, and highlight covers for pre-launch buzz

15+ Templates

Window Decals

Large window vinyl decals with brand messaging visible from street

Custom Sizes

Loyalty Cards

Business card-sized loyalty punch cards to encourage repeat visits

Double-Sided

Campaign Results

Outstanding launch success with measurable impact on brand awareness and foot traffic

250%
Brand Awareness Increase
1,200
Customers First Week
3.5K
Social Media Shares
5,000+
Materials Distributed
🎯

Target Reached

Campaign successfully attracted target demographic of young professionals aged 22-35

82%
Target Audience
📸

Social Buzz

Instagram-worthy designs generated organic UGC and viral moments during launch week

850+
User Photos Posted
💰

ROI Success

Campaign delivered exceptional return with first month revenue exceeding projections

185%
Revenue vs Target
Partnership growth. Hands shake through digital windows, rising arrow, illustrating collaborative strategies. Concept of digital marketing, partnership, networking, social media. Photocopy effect

"The marketing materials from Jones Digital Design Agency were absolutely stunning. They captured our brand perfectly and created incredible buzz for our launch. We exceeded our first-month targets by 85%!"

AP
Amelia Parker
Owner, FreshBrew Coffee